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The chain, which has more than 45,000 stores worldwide, has attracted customers with cheap ice cream and bubble tea.
Two decades ago, a modest snack stall in the middle of one’s China poorest provinces saw its business take off after selling cut-price soft serve for just 15 cents (1 yuan) per cone. Today, it has ...
Zhang Hongchao and Zhang Hongfu, founders of Chinese beverage giant Mixue Group, now have a combined net worth of $8.1 billion, surpassing Starbucks' former CEO Howard Schultz.
Mixue shares rallied more than 40% on their Hong Kong debut. Longdley Zephirin expects Mixue to struggle with expansion into ...
Mixue Ice Cream & Tea has recently implemented FLUX WMS solution to establish a global digital-intelligent warehousing management system.
The positive trend in the Hong Kong stock market, bolstered by a series of successful IPOs, enhances its allure to potential listings. Reports by Hong Kong Exchanges and Clearing Ltd. (HKEX) indicated ...
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