Young consumers expect brands, even iconic legacy ones, to be fresh and inclusive. But before you update for a new generation ...

Articles written by Archie Colvin ...

Surath, who was Performics COO, has been elevated to chief strategy and transformation officer, Publicis Media India.

A creator-led launch and cinematic brand film aim to spark desire and impulse online, sidestepping price cues in a crowded ...

The next generation of men is defining masculinity as a spectrum, not a template, giving brands a rare chance to be a part of shaping culture.

Contact Customer Support at [email protected] or call +91 22 69489600 The Pinterest Predicts 2026 report shows ...

India’s regional food creators haven’t just expanded the content landscape; they’ve reshaped India’s food culture itself.

Articles written by Indrajit Lahiri ...

The Pinterest Predicts 2026 report shows Gen Z using the platform to trade viral chaos for slower, highly curated lives. This means that making pen pals, maximalist brooches, and outdoorsy, ...

“Globally 23 billion pairs of shoes are dumped in landfills and stay forever on the planet,” Padhi noted. Chupps designed its ...

The Pinterest Predicts 2026 report shows Gen Z using the platform to trade viral chaos for slower, highly curated lives. This ...

Spikes Asia, APAC’s most distinguished award for creativity and marketing excellence, has revealed its 2026 jury line-up.