The German Bundesliga has announced a multi-platform broadcast approach in the UK and Ireland, with YouTube channels ...

Airbnb has signed as an official sponsor of Spain’s top-tier football league LaLiga in a multi-year agreement starting this ...

World Athletics has launched the host selection process for the 2028 edition of its new Ultimate Championship event, which ...

ESPN has penned a three-year extension to show the National Basketball League in its domestic market, while Australia’s ...

The extent of the funding crisis facing France’s Ligue 1 has been revealed, with clubs facing a substantial drop in broadcast ...

RC Toulon has joined several of its fellow Top 14 clubs in signing up a manufacturing firm as front-of-shirt sponsor via a ...

Swiss telco Sunrise has retained broadcast rights to its flagship property, securing Swiss ice hockey’s top-tier National ...

The National Hockey League (NHL) has recruited Joris de Boer, previously of Fifa and the Dutch Football Association (KNVB), ...

The ATP Tour is the latest rights-holder to turn to content creators, entering into a global agreement with TikTok focused on ...

International brands including Nike, Puma and Adidas are preparing to accept significant losses from the impending ...

Team Marketing will support Baller League sponsorship sales as the agency adds the fast-paced six-a-side competition to its ...

Japanese streaming platform Abema has increased its inventory of matches as it retains Bundesliga free-to-air rights for a ...