On January 1, 2015, Niccol was promoted to chief executive officer (CEO) of Taco Bell. [29] He presented an ongoing plan for Taco Bell to be appealing to Millennials and future generations. [28] Niccol led a successful turnaround effort at Taco Bell as CEO. [30]

Aug 23, 2024 · Brian Niccol, Starbucks' new CEO, is known for revitalizing brands like Taco Bell and Chipotle through strong brand awareness and consumer insight.

Dec 14, 2019 · Brian Niccol has managed to lead a massive turnaround at Chipotle since leaving Taco Bell to become the chain's CEO in March 2018. Since Niccol started the job, Chipotle has rolled out...

Starbucks announced another stage in its leadership shake-up on Tuesday, as CEO Brian Niccol will bring in two more executives who spent time at his former employer Taco Bell while dividing key ...

Aug 13, 2024 · In 2007, he was named chief marketing officer at Yum’s Pizza Hut brand and moved over to sister chain Taco Bell in 2011 to serve as chief marketing and innovation officer.

Jan 28, 2025 · Starbucks is adding two former Taco Bell alumni to its leadership team. CEO Brian Niccol said the company is changing the operating model for its retail team, which led to the shake-up. Starbucks ...

Mike Grams, evp, chief stores officer: Mike joins us after more than 30 years at Taco Bell, where he last served as President and Chief Operating Officer.He’s a seasoned operator, and a people-first leader who understands everything we do starts and ends with the team in stores. Meredith Sandland, evp, chief store development officer: Meredith currently serves as CEO of …

Aug 14, 2024 · Taco Bell guru Brian Niccol could supercharge the coffee chain’s digital strategy, but there’s likely no returning to the Starbucks that cherished the ‘third place.’

Jan 28, 2025 · CEO Brian Niccol, in a published letter, noted the chain would need a new operating model for its retail team “with clear ownership and accountability and an appropriate scope for each role” as it amplifies its “Back to Starbucks” plan. ... Niccol was Taco Bell’s CEO from 2015 to 2018 before he left for Chipotle, and president from ...

Oct 20, 2022 · Before Brian Niccol was the guy helping to blow away earnings estimates as CEO at Chipotle and enjoying life as the person who created Taco Bell's "Live Mas" legendary branding, he was...