The Ford Edsel Was a $250 Million Monumental Failure in Automotive History
The Ford Edsel Was a $250 Million Monumental Failure in Automotive History
Jun 5, 2022
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Why the Ford Edsel Failed - The $350 Million Disaster That Changed Marketing Forever #retrocar #classiccar #automotive #carenthusiast #carmaintenance
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Why the Ford Edsel Failed - The $350 Million Disaster That Changed Marketing Forever #retrocar #classiccar #automotive #carenthusiast #carmaintenance
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Why the Ford Edsel Failed - The $350 Million Disaster That Changed Marketing Forever
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Why the Ford Edsel Failed - The $350 Million Disaster That Changed Marketing Forever
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Why was that clever of Edsel Ford? Well the elite of society vacationed in Florida and those were his market clientel for the luxury car, Lincoln Continental. Ford literally lived next door to Edison in Ft. Myers, Florida. By driving the prototype Lincoln Continental around all the richies, Edsel Ford was creating a buzz. Edsel had been inspired by sleek European cars that he'd witnessed during a vacation in 1938 and he pushed his design team to create a long, low "Continental" look. . . . #Ford
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